Where Did My Mojo Go? And 4 Practical Ways To Get It Back
Woohoo, you’ve started a business and are now paving the way to success on your own terms. Or perhaps you are already a seasoned business owner and are now working a 16-hour day and finally making a profit after several years of slogging your guts out.
Running a Small Business, particularly one run from home, can be a lonely affair. After all, most of the time it is you and you alone who is responsible for the success or failure of your company. You’ve gone from having a limited amount of responsibility when employed by someone else, to having control over every aspect of your business – marketing, sales, administration, advertising, accounting and a plethora of other mundane chores that you can’t escape. Often the one thing you started your business to focus on, becomes the last thing you have time for.
One day you wake up and you’ve lost your mojo – what seemed like a great idea when you were designing your business card, has now become a ball and chain, weighing you down and making it almost impossible to move. The idea of getting out of bed and doing some work fills you with dread and overwhelm. You simply don’t know where to start and you feel isolated and alone, wondering what on earth possessed you to think that you could run a business.
So, what do you do?
Talk to someone
First and foremost, find someone to talk to. It doesn’t matter if it’s a friend or family member, business peer, coach, mentor or therapist. When we’re struggling, we tend to cut ourselves off from people, sure that they won’t understand or will judge us incapable or unreliable. It’s vital that we share our thoughts, feelings and emotions with someone, so that it doesn’t continue to build up inside us, inevitably making us feel worse.
Write a list of what needs to be done
I don’t mean that you need to write a complete and comprehensive list of everything that you are responsible for in your business. Instead, focus on what is overdue, what needs to done to keep clients happy and ensuring you take some time to focus on self-care.
When we run our own business, particularly when we are also trying to raise a family, looking after ourselves becomes further and further down the list of importance. “But I don’t have time to exercise, eat properly, spend time with my family” I hear you cry. This is a common trap, but if we don’t look after ourselves, we simply won’t be able to maintain a business effectively or successfully. You can’t sustain the energy needed if you are living on toast, coffee and 4 hours sleep a night.
Seek expert advice
If you are overwhelmed by BAS statements and tax returns, speak to your accountant or the ATO. The ATO have many ways in which they can help the Small Business owner – from agreeing on dates for returns, to setting up payment plans for debts owed.
A business coach will be able to help you strategise moving your business forward and a mentor will be able to personally guide you through the nitty gritty of running a business. Work out if you can outsource some of your responsibilities to others who may have more knowledge or experience than you do – bookkeepers, social media experts, copywriters or virtual assistants.
Connect with others regularly
When I’m working from home, sitting in my pyjamas and trying to work out how to get paying clients, which article I need to write first and trying to not spend all my time “working” on Facebook, it can feel very lonely. I have found incredible support in the form of closed Facebook groups, which are full of supportive, genuine and caring people also working from home in their pyjamas (I’m sure some of them get dressed occasionally).
These groups are a safe and welcoming place to vent frustrations, ask questions, gain support and celebrate successes. If you don’t have networking groups, or are concerned that sharing these things in your local business community would be detrimental to your business, online groups can be fantastic.
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