If you’re in the majority of Small Business owners who struggle with making technology work…
Do You Avoid New Business When You Are Busy?
Juggling all the balls of business is a challenge for anyone at any stage in their business, but do you ever turn work away or not return calls because you’re too busy?
Maybe it’s time to change your limiting beliefs. I’ve been there. You know what you should do, but you are too busy with actual work to do it. You are delivering projects for clients; you are making money. You don’t have time to market the business; you don’t have time to return that phone call; you don’t have time to submit that proposal.
And you don’t say yes to an ideal opportunity because you don’t know how you could possibly deliver it with the limited resources you have. You only have so many hours in the day, and you’re already stretched.
So then how do other businesses do it? How do they grow when they are busy?
Firstly, they let go of the limiting belief that they don’t have enough resources. Do you have competitors in your industry? Yes? Then the chances are you are not the only person in the world with the skill set required to complete the projects you do.
There are other people out there that can help. And now with global access to virtually any skill set, you can develop teams in the Philippines, Ukraine, Bangladesh, India and have these people deliver quickly and cost-effectively for you.
Many years ago in my business, I was completely overwhelmed. I had too many projects, too many deadlines and not enough hours in the day. My business coach, fellow Smallville Contributor, Roland Hanekroot helped me realise that the work would never be delivered in the time required with the resources I had (basically me). It was a much-needed wake-up call. I needed to think differently.
In my case, I needed more editors to help with the post-production of the videos I was making. Editing was and is a ‘time suck’. It takes days and weeks. There are plenty of people who edit better than me. By freeing myself from this task, I was able to focus on the other aspects of the business and grow it accordingly.
There are often reasons why we hesitate to enlist the support of others. Let’s look at some of these briefly:
1. We haven’t thought about it.
I get it. Being busy doesn’t leave time to think differently. It doesn’t help you grow your business or relieve stress either. Make the time to build your business and help yourself by being curious. What blocks are you putting in your own way that could be worked around with some different thinking?
2. We don’t have enough time to delegate.
Oh, the irony. Too busy running to take a car instead. Yes, you need to explain clearly what is required when you delegate, and the first time you wonder if it would have been quicker if you just did it yourself? Probably. But you’re not doing this as a one-off exercise. You are building processes that over time will allow you to say yes, more often.
3. We don’t know how to recruit the right person for the task.
It’s never been easier to find some of the best-skilled people around the world. There are plenty of great sites where talented people are ready and waiting to help you with your project. Yes, it can be hit and miss. I have used a variety of designers online over the years and only recently do I think I’ve found one that I would like to work with more regularly.
But not knowing where to look is no longer an issue. Check out sites such as:
4. We don’t have the money to pay someone else to do it.
If you can’t afford to pay someone to do the grunt work of your business, then have you priced your services accordingly? Or have you just created a poorly paying job for yourself? Given the affordable rates for people all around the world, money should not be an issue.
If you find yourself stressed and overwhelmed, pause to consider what is causing the problem and how can you release the pressure?
The chances are you are making it harder than it has to be and you are ready to build your team, have more fun in your business and say, yes to more business.
“The opinions expressed by Smallville Contributors are their own, not those of www.smallville.com.au"
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