3 Magic Words to Transform Your Business


3 Magic Words to Transform Your Business

Did you know there are a number of magical 3 little word phrases which, if used more often, could transform you, your team and your business?

Let me share with you some of my favourites and why, so you can decide how relevant and powerful they are for your business.

Some of these are probably really obvious, and I’m sure you’ve heard them before. But the question to ask yourself is, “How often are you using them as part of your own self-talk, or when you speak to your staff or clients and when you do, are they working for you or against you?”

Little catch phrases are great. They can be motivating, keep us on track and help us when times are tough. But sometimes, heard or seen in a different context or light, they can turn from being the magic which transforms us to the negativity and stress which debilitates us.

Here are the most common ‘motivational’ ones I see in offices, above desks and in the kitchens of my clients, prospects and colleagues:

  • Never give up.
  • Believe in yourself.
  • Learn from yesterday.
  • Get over it.
  • Let it go.
  • Try something new.

All great phrases but unless there’s substance behind them, they often become glib and lose their true effect.

If you’re not clear on your business and personal direction, if life is pretty tough as you wonder where the next payment will come from and if it’s so hard to know what is the next best step, then all of these phrases can often be met with a ‘give me a break’ response and attitude. When you are in that space (and I’ve been there), it can be so hard to see anything, can’t it? Let alone any clarity, because their intent seems impossible to practise or achieve. At times like this, I usually give my clients one phrase to help them connect with themselves, their business and their direction. As I’m often called the ‘CSI for Businesses’, that phrase is, “Who are you?”

When all seems lost, if we are able to connect back to ourselves and our business, we can look at the reality we have created to determine if the dream is still there or if it is a nightmare which needs to be changed to survive?

And that’s where my next set of magic words come into their element, not only for the business owner but their team and their clients as well:

  • I don’t know.
  • It’s my fault.
  • I am sorry.
  • Please help me.
  • Let me help.
  • Why is that?

Why are these phrases my favourites? Because they are the ones which show our vulnerability and connect the most with people because, depending on the context, they will demonstrate accountability, responsibility, curiosity and a willingness to change and help.

As a problem solver, I am often asking, “Why is that?”, so I can truly understand the root cause of my client’s problems and how they got there.

But I believe the most powerful phrase for any business owner is, “Please help me?”. 

Because it takes such courage to admit we need help, that we haven’t got all the answers, or even got it all together. And you know what, that’s OK – because everyone (personally and professionally) – needs help to truly be the best they can be.

Finally, as I believe there’s a system in everything, you just have to find it, then these magic words crystallise and help businesses (and people) get back on track:

  • Systems equal change.
  • Change is good.
  • Chunk it down.
  • Every little step.
  • Go for it.

By understanding that simple systems (and thus change) bring clarity, stability, productivity, profitability, growth, accountability, responsibility and teamwork to any business, you will not only transform your business but your team, which also includes you.

So, I wonder how many of these 3 little magic words are you comfortable expressing on a daily basis: to yourself; your team; your clients; or your alliances?

Pick one for the next 90 days – the one which you think would best serve you best right now- practise it every day, and then look at the difference in three months. I believe you will be pleasantly surprised, especially if you pick, ‘please help me’.

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