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(AUDIO) Is Your Business Struggling to Keep up and Stay Relevant?

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(AUDIO) Is Your Business Struggling to Keep up and Stay Relevant?

In this economy, everything is moving so fast with new products, services and businesses around every corner. It’s astounding how quickly customers have adapted to craving new things all the time. As a business owner, this means you are faced with the constant challenge of staying relevant to your customers. You never want your business to fade by the sidelines, and in this episode of Business over Breakfast, Bree James and Andrew Griffiths will tell you why being top of mind for your customers is vital and how your business can do it. No matter what your business is, Bree and Andrew will help you keep on target and on trend with your audience!

The show also welcomes Cian McLoughlin to talk about why business owners need to stay relevant to customers. He is founder and CEO of Trinity Perspectives, a sales training and consulting company, and author of two Amazon bestsellers. Additionally, Cian’s blog was voted one of the Top 50 sales blogs in the world for the past three years. Cian provides us with his tips on how to stay relevant to drive customer loyalty and business.

We also discuss things like:

  • Shifting to keep chasing your target customer
  • How to grow your business to adjust to technological trends
  • The need to check in with the wants and needs of your ideal audience
  • Evolving your business and seeking new ways for constant improvement
  • Why business owners need to adapt the mindset of preparing for growth to protect against irrelevancy
  • Pay attention to what’s happening globally
  • Getting used to being uncomfortable or uncertain
  • Why you should not pursue absolute perfection
  • Business owners need to explicitly tell your customers why you are relevant
  • Relevance driving not only business but loyalty
  • Great ideas from around the globe to give you inspiration

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