5 Tips to Ensure Rush Jobs Don’t Break Your Business
I rarely take on rush jobs these days, but many years ago when I first launched my copywriting business, I took on several. After learning a difficult mistake with the first rush job, I put certain measures in place to ensure similar projects didn’t meet the same unfortunate end.
These simple measures fall under 5 main tips. I hope you find them useful!
Tip 1: Manage your client’s expectations
Advise your client that a deviation from normal processes and appropriate timeframes will likely result in quality being compromised. In other words, you can have it fast and fair, or slower and sensational.
Tip 2: Remove or alter your guarantee
If you offer a satisfaction guarantee, consider removing or altering it for rush jobs. The purpose of offering a satisfaction guarantee is to provide a risk-free buying experience because you know you’re going to offer quality work.
The problem with rush jobs? There is a risk. If you offer a guarantee, there’s a strong likelihood you’ll need to return the client’s investment. Trust me, losing your time and money isn’t fun. I speak from experience.
Tip 3: Be specific about revisions
In the same vein as removing the guarantee, you may wish to alter your revision process for rush jobs.
For normal projects, you may offer one or two rounds of revisions, and generally the client will deliver their feedback after careful consideration. With rush jobs, the revision process is usually hasty, leading to knee-jerk requests that create confusion and extra work.
To deal with this, exclude revisions from the initial project fee, and simply charge a separate amount for each round of revisions. Interestingly, the minute there’s a cost involved, no matter how tight the deadline, feedback is considered far more carefully.
Tip 4: Ask for payment upfront
It’s a funny phenomenon. In some cases the very people who want a job completed yesterday, only pay for the invoice in their next life.
For rush jobs, my suggestion is to invoice upfront.
Tip 5: Consider putting a ‘rush tax’ on the project
If your life is going to be substantially disrupted in order to complete an urgent job, it’s fair to be compensated for your inconvenience. I know of some suppliers who double their rate for rush jobs, and their clients pay it.
Adding a rush tax not only compensates you for the inconvenience of a tight deadline, it also puts a dollar figure on the value of your time.
If you implement even just a couple of these tips, you’ll probably find that your client won’t be in such a rush after all. But, if they still want their project completed pronto, hopefully these safeguards will ensure your rush job won’t rush you out of business and straight into the comforting arms of a rather large block of chocolate.
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